PANKAJ KAUSHIK
DRIBBBLE
RESUME
EMAIL
RESEARCH, UI DESIGN, PROTOTYING, ANIMATION
RESEARCH, UI DESIGN,
PROTOTYING, ANIMATION
TRADE MISSION
TRADE
MISSION
Make trading easy and addictive
Make trading easy
and addictive
2025
BEFORE
AFTER
"24H REVENUE FROM SWAPS SPEAKS FOR ITSELF. IF WE NAIL THIS, WE ADD A MAJOR GROWTH ENGINE TO THE COMPANY."
WHY
ceo has spoken
CHALLENGE #1
DESIGN THAT GETS IN THE WAY
DESIGN THAT GETS
IN THE WAY
Design That
Gets
in the Way
App felt lifeless and outdated next to leading wallets,
overcomplicated user flow. Hard to spot the feature.
App felt lifeless and outdated
next to leading wallets,
overcomplicated user flow.
Hard to spot the feature.
SOLUTION
Clean, spacious interface
modeled after proven
interfaces
Easy discovery:
Trade' has it's own
place in bottom navigation
Added motion and cues
to make the UI
interactive and more alive
CHALLENGE #2
NO SIGNAL, ALL NOISE
No Signal,
All Noise
Users lacked access to trending coins and
emerging opportunities, limiting discovery
Users lacked access to trending
coins and emerging opportunities,
limiting discovery
Popular picks to reduce
hesitation and spark
action
Asset detail page,
surfaced via Popular Assets,
nudges deeper exploration
Filter allow users to
narrow down their search
based on their preferences
CHALLENGE #3
ENTRY THAT ISN'T EASY
ENTRY THAT
ISN'T EASY
Bitcoin holders moving to EVM chains often got stuck,
unable to continue without gas
Bitcoin holders moving to EVM chains
often got stuck,
Free POL lets users
send or swap their
tokens on Polygon
chain, making their first
experience informative
and friction free
FEEDBACK LOOPS
Quick, async reviews kept the momentum going
without constant meetings
