PANKAJ KAUSHIK
DRIBBBLE
RESUME
EMAIL
DISCOVERY, RESEARCH, UI DESIGN, PROTOTYING, ANIMATION
RESEARCH, UI DESIGN,
PROTOTYING, ANIMATION
TRANSACTION SIMULATION
TRADE
MISSION
Designing for emotions
Make trading easy
and addictive
2024
PROBLEM
STATEMENT
Design That
Gets
in the Way
Transaction outcomes are rarely clear upfront, causing beginners to approve things they later regret
App felt lifeless and outdated
next to leading wallets,
overcomplicated user flow.
Hard to spot the feature.
#1
Paid ridiculous gas fee accidentally
#2
Lost assets in a hack or theft
USER STORY
No Signal,
All Noise
paul triggers a transaction
they take a glance at the web3 provider
they confirm the transaction
NOW COMES THE ANXIOUS PART
WAITING FOR
THE TRANSACTION
TO CONFIRM
CHALLENGE #2
Users lacked access to trending coins and
emerging opportunities, limiting discovery
Users lacked access to trending
coins and emerging opportunities,
limiting discovery
SOLUTION
Popular picks to reduce
hesitation and spark
action
Asset detail page,
surfaced via Popular Assets,
nudges deeper exploration
Filter allow users to
narrow down their search
based on their preferences
CHALLENGE #3
ENTRY THAT ISN'T EASY
ENTRY THAT
ISN'T EASY
Bitcoin holders moving to EVM chains often got stuck,
unable to continue without gas
Bitcoin holders moving to EVM chains
often got stuck,
Free POL lets users
send or swap their
tokens on Polygon
chain, making their first
experience informative
and friction free
FEEDBACK LOOPS
Quick, async reviews kept the momentum going
without constant meetings
